Searching for Personal and Business Purpose

Now is the time to stop and examine where we are and search for our personal and business purpose for 2003. What insight will help us have a better, more bountiful, and successful New Year?

We must not rush headlong into a New Year doing what we did last year and then expect to miraculously get different results. It has been said that the definition of insanity is "doing the same thing over and over, expecting different results." If our conditions are similar and we continue to do the same things, we have no reason to expect different results.

If 2002 brought low revenue, slow orders, and eroding margins and you use the same strategies in 2003, with the same people, targeted to the same potential customers, the result will be about the same as it was last year. Without insightful and purposeful action to remove the obstacles and create motivation to move forward, there is little chance of seeing sales increase.

For 2003 to be abundant we must build the top-line. Organizations don't have the "fat to cut" seriously or get leaner without impairing the ability to get, serve, and keep customers. There is a time for offense not defense and aggression not timidity.

This series of Friday eNews report focuses on understanding where we are, where we want to go, what actions we need to take to get there, and more importantly what will provide the drive, innovations, and motivation to do what's necessary to improve our personal and business conditions, regardless of future economic trends.

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The first step to change is to clearly understand where you are and the factors that caused you to be there. Begin by taking the time to clearly assess your situation by asking yourself, and others, thought-provoking questions.

Take time to consider the results you and your organization produced last year. If you want something different in the future you must change. Results are a function of your awareness, focus, strategy, and action. Begin the change needed for better results by becoming more aware of your organization.

After you have carefully considered your situation take the time to share your discoveries with a trusted colleague to ensure your observations are on track. It is best to write them down to clarify thinking and organize your thoughts. It will also help you as we progress through this special Friday eNews Series.

If you would like to share your thoughts and observations with me, please forward them, as a Microsoft Word Document, to info@outlawgroup.com with "Friday Series Thoughts and Observations" in the subject line.